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The study of Design combines an understanding of human needs and desires, forming creative solutions, prototyping, developing and evaluating their impact and effectiveness - a well-balanced combination of analytical, technological and creative abilities.

Why study a BDes?

Bachelor of Design (BDes) graduates are trained to use a variety of skills to operate in a wide range of social contexts using a diverse array of media. During your studies, you will develop a comprehensive understanding of Design and its role in the process of innovation.

The Bachelor of Design offers four majors: Communication Design, Industrial Design, Interface Design, and Media Design.

As a BDes graduate you will have the capability to articulate effective design solutions in the contemporary technological context. You will have a solid understanding of design methods and theories together with advanced technical skills.

Training in Design is suitable for both school leavers as well as mature learners wishing to enhance their skills. Students within the programme develop knowledge in a broad range of industry standard software, while using the latest digital technology. Contact with the Design industry is encouraged, and students will have opportunities to interact with Design professionals during their study.

Students who graduate with a Design degree from Waikato have proven to be capable performers in the design industry. In addition to career opportunities in Design, Waikato graduates have a broad range of options to choose from with further research in Design possible at graduate and postgraduate levels.

Why study Media Design?

Studying Media Design will provide you with a comprehensive understanding of the theory, research and design of multi-modal media content for screen and multi-media platforms. Learn a variety of tools and techniques such as 2D and 3D animation, film and video production, and motion graphics. As a media designer, you will focus on key design principles associated with the creation, construction and production of audio-visual media content for effective communication. You can study Media Design as a major in the Bachelor of Design (BDes).

Career Opportunities

Media Designer

Digital Media Designer

Media Artist

Motion Graphics Designer

TV Graphics Designer

Computer Games Designer